Mainland tourists did not just come for fireworks; they stayed for music. Alan Chan, COO of Miramar Group and a legislator, told RTHK that the chain’s Tsim Sha Tsui and Wan Chai properties were fully booked over the New Year break, with room prices rising 10–15 % compared with 2025.
Big-ticket concerts by Zhou Shen at Kai Tak Stadium and Jacky Cheung at the Coliseum drew thousands of mainland fans willing to pay premium rates, offsetting the cancelled fireworks display. Average length of stay stretched to two nights, and a notable cohort had already been in town since Christmas.
![Holiday Concerts Push Hong Kong Hotel Occupancy to 100 %, Rates Up 15 %]()
Chan expects “high-end and business travellers” to grow in 2026 as Sino-US trade tensions ease and the Kai Tak Cruise Terminal appoints a new operator capable of attracting more luxury liners.
For mobility and travel-management professionals, the message is clear: peak-season hotel inventory in core districts is tight. Corporates should lock in corporate rates early and consider Kowloon East or Northern Metropolis hotels as cost-efficient alternatives. Cruise-terminal development could also offer floating accommodation options for MICE groups.
Retailers in Kowloon reported double-digit sales uplifts, confirming the spill-over effect concerts have on ancillary sectors such as dining, transport and shopping.
Big-ticket concerts by Zhou Shen at Kai Tak Stadium and Jacky Cheung at the Coliseum drew thousands of mainland fans willing to pay premium rates, offsetting the cancelled fireworks display. Average length of stay stretched to two nights, and a notable cohort had already been in town since Christmas.
Chan expects “high-end and business travellers” to grow in 2026 as Sino-US trade tensions ease and the Kai Tak Cruise Terminal appoints a new operator capable of attracting more luxury liners.
For mobility and travel-management professionals, the message is clear: peak-season hotel inventory in core districts is tight. Corporates should lock in corporate rates early and consider Kowloon East or Northern Metropolis hotels as cost-efficient alternatives. Cruise-terminal development could also offer floating accommodation options for MICE groups.
Retailers in Kowloon reported double-digit sales uplifts, confirming the spill-over effect concerts have on ancillary sectors such as dining, transport and shopping.
