
China National Aviation Holding’s flagship carrier Air China launched its first direct Beijing (PEK)–Venice (VCE) route on July 2, signalling renewed appetite for long-haul travel and commemorating four decades of Sino-Italian air links. Flight CA973 departed Beijing Capital’s Terminal 3 with a load factor above 90 % and landed in the lagoon city after a planned 11-hour sector, greeted by a water-cannon salute and a joint ceremony with SAVE Group, Venice Airport’s operator.
For travellers keen to take advantage of the new connection, VisaHQ can simplify the process of obtaining the necessary Chinese travel documents, offering step-by-step online applications, courier services and real-time policy updates—see https://www.visahq.com/china/ for more information.
The new service will run four times a week (Tuesdays, Thursdays, Saturdays and Sundays) using a three-class Boeing 787-9 configured for 293 seats, including 30 lie-flat business seats aimed squarely at corporate travellers and high-end leisure segments. Air China already flies to Rome and Milan; the Venice addition gives the carrier 25 European destinations and restores its network to 85 % of pre-pandemic capacity. The schedule allows same-day onward connections to Florence, Zagreb and Vienna on partner carriers as well as domestic Chinese connections via Beijing’s hub bank. For Italian stakeholders, convenient non-stop access to China’s political and technology centre is expected to stimulate inbound tourism to the Veneto region—home to luxury-goods clusters in Vicenza and Treviso—and support exporters of fashion, wine and machinery seeking faster access to Chinese markets. Bilateral trade exceeded € 80 billion in 2025, according to Italy’s foreign-trade agency, but executives have cited limited seat capacity and high fares as obstacles to post-pandemic growth. Travel-management companies (TMCs) forecast that corporate travel volume between the two nations could rise 25-30 % over the next 12 months if current visa-free stays of up to 30 days for Italian passport holders remain in place. Air China’s business-class return fares are debuting at about RMB 22,000 (US$ 3,030), roughly 15 % lower than one-stop competitors routing via Doha or Dubai—an early indicator of healthy yield management but also of intensifying competition on Europe-bound corridors. Mobility takeaway: Multinational firms with offices across northern Italy can now schedule Monday-to-Friday itineraries without overnight layovers. Freight forwarders should note that the 787-9 offers up to 15 tonnes of belly-hold capacity per flight, creating new options for high-value textiles and urgent aerospace components.
For travellers keen to take advantage of the new connection, VisaHQ can simplify the process of obtaining the necessary Chinese travel documents, offering step-by-step online applications, courier services and real-time policy updates—see https://www.visahq.com/china/ for more information.
The new service will run four times a week (Tuesdays, Thursdays, Saturdays and Sundays) using a three-class Boeing 787-9 configured for 293 seats, including 30 lie-flat business seats aimed squarely at corporate travellers and high-end leisure segments. Air China already flies to Rome and Milan; the Venice addition gives the carrier 25 European destinations and restores its network to 85 % of pre-pandemic capacity. The schedule allows same-day onward connections to Florence, Zagreb and Vienna on partner carriers as well as domestic Chinese connections via Beijing’s hub bank. For Italian stakeholders, convenient non-stop access to China’s political and technology centre is expected to stimulate inbound tourism to the Veneto region—home to luxury-goods clusters in Vicenza and Treviso—and support exporters of fashion, wine and machinery seeking faster access to Chinese markets. Bilateral trade exceeded € 80 billion in 2025, according to Italy’s foreign-trade agency, but executives have cited limited seat capacity and high fares as obstacles to post-pandemic growth. Travel-management companies (TMCs) forecast that corporate travel volume between the two nations could rise 25-30 % over the next 12 months if current visa-free stays of up to 30 days for Italian passport holders remain in place. Air China’s business-class return fares are debuting at about RMB 22,000 (US$ 3,030), roughly 15 % lower than one-stop competitors routing via Doha or Dubai—an early indicator of healthy yield management but also of intensifying competition on Europe-bound corridors. Mobility takeaway: Multinational firms with offices across northern Italy can now schedule Monday-to-Friday itineraries without overnight layovers. Freight forwarders should note that the 787-9 offers up to 15 tonnes of belly-hold capacity per flight, creating new options for high-value textiles and urgent aerospace components.